by Chloe Davison | Nov 19, 2020 | SEO
Let’s start by identifying what schema markup is and what it does. Schema markup also known as structured data is a form of microdata that you add to your page’s HTML enabling us to provide extra detail that allows search engines to better understand and absorb our... 
by Chloe Davison | Oct 20, 2020 | Blogs, Digital Marketing, Digital Strategy, Google Algorithms, SEO, Strategy
The speed of your website is the first impression you make to a potential customer, if your website loads quickly you have already gained points for user experience. People generally don’t have the time to wait for a website to load, so now is the time to identify... 
by Natalie Crouch | Jul 31, 2020 | Blogs, Content Marketing, Digital Marketing, Digital Strategy, SEO, Strategy
Customers are your brand’s most powerful marketing tool. Word-of-mouth marketing is one of the oldest, and most effective, forms of marketing. Not only are repeat purchases from satisfied customers more cost-effective to acquire than finding new clients, but existing... 
by Francesca Hampshaw | Jul 24, 2020 | SEO
Title tags are the headings that outline the title and message of your web page to the world. These HTML elements are known as page titles or SEO titles, and are the first thing displayed in your search engine result – making it very important that you use clear... 
by Natalie Crouch | Jul 18, 2020 | Digital Marketing, Digital Strategy, SEO, Strategy
Is your e-commerce website struggling to convert? There could be a number of reasons that your website is performing below average – and there could be a number of easy fixes too! See five of our top tips for improving the performance of your e-commerce website today:... 
by Natalie Crouch | Jun 24, 2020 | Digital Marketing, Digital Strategy, SEO, Strategy
Are you looking to increase your organic listings for customers shopping in your local area? Local search techniques focus on granular searches – helping your business build brand awareness for localised, regional searches. There are five key components to optimising...