This week, another special guest (and certified PR badass) joins us in the studio to talk about the importance of PR.
Florence Bate, who heads up Florence Bate Communications, has built and delivered successful campaigns for brands like Josh’s Chocolate and Monterey, landing coverage in major publications including Forbes, GQ and The Daily Telegraph. Naturally, we couldn’t be more stoked to pick her brain.
- How should you pitch to journalists?
- Where – and how – do you find the right publications?
- How can you make your outreach more efficient?
These questions and more will be answered – this is not one you want to miss.