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YouTube Marketing

On-brand YouTube marketing that cuts through the noise and gets your voice heard.

CIRCULAR&CO.

413%

increase in market share

YouTube Marketing Overview

Meet Peaky Digital – a Leading YouTube Marketing Agency

Enhance your ROI by getting seen on the world’s second most popular website. We construct targeted campaigns that align with your brand identity and get your voice heard.

Our marketing specialists are experts in turning YouTube into a powerful advertising channel for your business, with ads that maximise your ability and appeal to your audience.

Tailormade YouTube Campaigns

YouTube offers a wealth of potential in the marketing space, with a variety of ad types that cater to every brand’s needs.

So, whether you’re looking to push out your own video ads or want to draw the eye with attractive and well-deployed display advertising – or a combination of the two – we will build your campaign from the ground up to harness the power of YouTube for your business.

Streamline the Journey for Your D2C Audience

Are you a D2C business?

YouTube may be perfect for you. YouTube estimates that its users are 4x more likely to use the platform [NO FOLLOW] to find information about a brand and its products. This makes it an unmissable opportunity for getting your voice heard by the audience’s you’re targeting.

Our position as a D2C marketing agency allows us to enhance your overarching strategy with the channels that work best for your business – so if YouTube is one of them, you can be confident in the results.

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Related Case Studies

Helping clients achieve great success through YouTube ads and optimisation.

Circular&Co.

Circular&Co. are on a mission to inspire and educate audiences about Circular Design – and why we must all welcome circularity into our everyday lives.

View Case Study

Revenue

49%

of website revenue generated by PPC

Our Strategy

Ad Formats that Work Harder for You

YouTube’s advertising formats are diverse and flexible. From static display and overlay ads that draw the eye to Bumper and Un-Skippable Ads that appear in the video player itself, we work to YouTube’s strengths to deliver campaigns that align with your budget and goals.

Data-Driven, Highly Targeted Approach

Successful marketing relies on data insights. Our bespoke campaigns lean on the data behind your audience’s habits and wider consumer trends, giving each and every ad campaign the best chance of success. 

Our meticulous approach to testing ensures reliable results, while our creative thinking pushes the boundaries in engaging ways with the aim of delighting your audience.

Streamlined YouTube Ad Spend

Stop wasting your budget on ads with impeded visibility. By building your campaigns from the ground up, we do away with campaign bloat for a streamlined strategy focused solely on results.

Every moving part serves a purpose, from the type of ad used to the frequency at which they appear to your audience.

Support Services to Enhance Your Brand’s Presence on YouTube

Our YouTube offering doesn’t end with paid ads. Depending on your requirements, we can also offer channel management to ensure your YouTube channel is well-optimised and up-to-date from an organic perspective.

Or, complement your YouTube marketing with video ads on social media platforms like TikTok. Whatever your requirements, we work with you to create a unique marketing strategy tailormade for your brand.

What We Offer

People are searching for what you have to sell. The problem is that if they don’t find you they can’t buy from you… and that’s costing you money (and a heap of frustration).

YouTube Marketing Strategy

Our experts use data and audience insights to create a bespoke YouTube strategy that leverages the ad types that best suit your budget and KPIs. The goal? An optimal return on ad spend.

Campaign Implementation

We work to deliver the agreed-upon strategy, targeting both new and returning customers.

Reporting & Data Analysis

Our monthly reports analyse the impact of your YouTube campaigns and deliver the metrics you’re most interested in, giving you total oversight of your campaigns both MoM and YoY.

Channel Alignment

If your marketing strategy involves multiple channels, we will align your YouTube strategy to ensure cross-channel synergy between the platforms that matter to you.

YouTube Channel Management

Regularly produce YouTube content of your own? We can ensure your channel is optimised and aligned with your broader marketing objectives, ensuring relevancy in the public eye.