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Partnering with CAAP as our 2026 Charity of the Year

by Natalie Temple

Feb 4, 2026,

We’re really proud to be sharing that Peaky Digital has chosen Cornwall Accessible Activities Programme (CAAP) as our Charity of the Year. Choosing a charity partner is something we take seriously as a team. We want to support causes that are genuinely making a difference locally, and CAAP is a brilliant example of that.

Why CAAP?

CAAP supports children and young people aged 0–25 with additional needs by creating safe, accessible and inclusive activities during school holidays across Cornwall. It was set up by parents who really understand the daily challenges families face when it comes to safety, accessibility, cost and inclusion.

What really stood out to us at Peaky is that CAAP doesn’t just focus on the child with additional needs. Their activities are designed so siblings can take part too, meaning whole families can enjoy experiences together without stress or worry. That kind of thoughtful, inclusive approach is incredibly powerful.

How We’ll Be Supporting CAAP

Over the next year, we’ll be supporting CAAP in a few different ways:

  • Providing digital support across social media, SEO and Google Ads to help raise awareness and reach more families
  • Using our skills to help tell CAAP’s story and amplify the amazing work they do
  • Getting stuck in with hands-on volunteering, so our team can support activities directly within the community

As a business, we’re passionate about using our skills and time for good, not just for commercial gain. This partnership feels like a natural fit for us.

A few words from our MD:

CAAP’s impact across Cornwall is genuinely moving. Their work goes far beyond organising holiday activities – it gives children with additional needs the chance to feel included, confident and safe, while offering families reassurance and support that’s often hard to find.

Seeing the care and thought that goes into everything they do is incredibly inspiring, and it’s a real privilege for all of us at Peaky Digital to support a charity that brings so much positivity and opportunity to families across Cornwall.

 

From CAAP

Mark Exell, Chairman at CAAP, shared:

“Cornwall Accessible Activities Programme (CAAP) are delighted that our charity has been selected as Peaky Digital’s charity for the next 12 months. We are so excited to be working with them and hope that they can help promote our charity to a wider audience so that we are able to help more disabled children and young adults across the County.”

If you’d like to find out more about CAAP or support the work they do, head to their website.

Want to Learn More About Our Charity of the Year Scheme?

Our Charity of the Year scheme is something we’ve been running at Peaky Digital for several years now, and it’s a huge part of how we try to give back as a business.

Each year, we partner with a charity that’s doing meaningful work, often at a grassroots or regional level, and support them with both digital expertise and hands-on team involvement. We love building a genuine partnership and using what we’re good at to help charities grow their reach and impact.

Over the years, we’ve been incredibly lucky to work alongside some amazing organisations, including:

  • St Petrocs, supporting people experiencing homelessness across Cornwall
  • Leicestershire Animal Aid, helping rescue, rehabilitate and rehome animals in need
  • Penhaligon’s Friends, providing vital support to bereaved children, young people and families
  • Go Beyond, offering respite breaks for children facing serious challenges at home

Each partnership has been completely different, but every one has helped us stay connected to what really matters beyond day-to-day agency life.

If you’re a charity and would like to know more about how our Charity of the Year scheme works, or if you’re just curious about the organisations we’ve supported previously,  feel free to get in touch with us!

 

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