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Google Search Ads Update and What It Means for Marketers

Oct 23, 2025

In 2025, Google is once again redefining how it presents ads within search results, and while…

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The Benefits of Google Manufacturer Centre

Apr 1, 2025

In today’s fast-paced digital world, ensuring your brand is represented accurately across online platforms is crucial….

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July 2024 Universal Analytics Shutdown

Jun 24, 2024

As you may remember, in 2020 Google introduced a new generation analytics software known as Google…

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New email marketing sender requirements being introduced by google and yahoo.

February 2024 Google and Yahoo’s New Sender Requirements – Everything You Need to Know

Jan 8, 2024

You may have already heard that Google and Yahoo are introducing new sender requirements, if you…

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Google Op-demise: What’s Happening to Google Optimise?

Feb 23, 2023

In 2023 we will be seeing the end of Google Optimise, with Google ‘sunsetting’ the feature…

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Close up of smartphone screen showing a Google search for Analytics

Google’s Universal Analytics Being Retired in 2023

Mar 22, 2022

Google announced in mid-March that Google Analytics 4 is set to take the reins from Universal…

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Get Started With Google Tag Manager (GTM)

Dec 20, 2019

Data collection through tools like Google Tag Manager and Google Analytics is essential for growing your…

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Cookie	Duration	Description
cookielawinfo-checkbox-advertisement	1 year	Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
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Cookie	Duration	Description
bcookie	1 year	LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.
bscookie	1 year	LinkedIn sets this cookie to store performed actions on the website.
lang	session	LinkedIn sets this cookie to remember a user's language setting.
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Cookie	Duration	Description
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_ga	2 years	The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_ga_JTNWJ96770	2 years	This cookie is installed by Google Analytics.
_gat_gtag_UA_86226029_1	1 minute	Set by Google to distinguish users.
_gid	1 day	Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
CONSENT	2 years	YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Cookie	Duration	Description
_fbp	3 months	This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
fr	3 months	Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
VISITOR_INFO1_LIVE	5 months 27 days	A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSC	session	YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
yt-remote-connected-devices	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
yt-remote-device-id	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

Cookie	Duration	Description
AnalyticsSyncHistory	1 month	No description
DEVICE_INFO	5 months 27 days	No description
li_gc	5 months 27 days	No description
ln_or	1 day	No description

Paid Media

Search, Social & Email

Strategy

Google Updates

Google Search Ads Update and What It Means for Marketers

The Benefits of Google Manufacturer Centre

July 2024 Universal Analytics Shutdown

February 2024 Google and Yahoo’s New Sender Requirements – Everything You Need to Know

Google Op-demise: What’s Happening to Google Optimise?

Google’s Universal Analytics Being Retired in 2023

Get Started With Google Tag Manager (GTM)

Want to know why your website isn’t getting the traffic it deserves?

Falmouth

London