Pay Per Click (PPC) & Paid Search Agency Bristol | Peaky Digital

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PPC Agency Bristol

Our Bristol Google Ads management services direct high-quality, relevant traffic to your site, with the goal of driving conversions.

PPC

104%

Increase In PPC Conversion Rate

PPC Agency Bristol Overview

Peaky Digital’s PPC team excels at actioning campaigns that generate interest and drive conversions with audiences that matter.

We use Google to its full potential, implementing a range of tools including Google Shopping, paid search ads and remarketing campaigns on the Google display network and YouTube advertising. Our Bristol Google Ads agency really aims to get you the best possible ROI from your PPC.

A Bristol PPC Agency with a Strategy-Led Approach

We don’t leave anything to chance – our PPC campaigns are entirely strategy-led and data-driven. We focus on the KPIs that matter most to you, ignoring the ‘vanity metrics’ in favour of bidding on keywords that work best for your business.

This strategy-led approach enables us to streamline your PPC ad spend. A low cost-per-click and cost-per-acquisition is the target, and we identify promising terms as part of our in-depth keyword research.

Get Your Bristol-Based Business Seen On the World’s Platforms

We leverage the latest tools to enhance your display advertising campaigns, getting you seen on a range of popular platforms including Facebook, Instagram, YouTube and Twitter, as well as:

See our case studies for stories of the happy clients we’ve worked with.

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Our Strategy

Annually, our PPC specialists at Peaky Digital manage a media spend budget of over £1.5m on behalf of our clients including a variety of Bristol-based businesses.

An investment in any form of paid advertising should always yield positive results. Our Bristol Pay Per Click (PPC) team is dedicated to proving our value every step of the way. We’re already delivering high return campaigns for some of the country’s biggest brand names as well as growing SMEs. Why settle for anything less?

PPC provides an excellent marketing solution that allows you quick and easy access to a market. We manage a variety of monthly accounts across Bristol, Cornwall and Devon for Google Ads, Bing Ads and Facebook Ads.

Peaky Digital are a verified Google Partner which means that all of our team have met and surpassed the requirements to manage Ads expertly. We are fully supported by dedicated Google account managers to help keep our skills sharp, and to offer our clients the best possible service. We are also Bing Accredited Professionals, ensuring that whichever platform we promote your website on – you’re guaranteed our team are up to the job.

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What We Offer

People are searching for what you have to sell. The problem is that if they don’t find you they can’t buy from you… and that’s costing you money (and a heap of frustration).

PPC Strategy

Creating a PPC strategy that’s right for you is crucial. Understanding your business, industry and competitors is key to developing a strategy that’s going to deliver the strongest return on ad-spend.

Implementation

We work to deliver the chosen strategy to attract new customers as well as bring old customers back.

Reporting

We produce reports on a monthly basis to provide you with insightful information on your campaigns. We report on the key metrics you’re most interested in, allowing you to know exactly how well you’re campaign is performing month on month, and year on year.

Adcopy Writing

We ensure your PPC adverts are focused on the adgroups keywords and to the landing pages on your website, using strong call to actions to really increase your click-through rate. We split test adcopy continuously to be sure we are getting the best possible results, increasing your quality score, and essentially, keeping your cost-per-click as low as possible.

Remarketing

Less than 95% of your customers will convert the first time they visit your website and will on average, visits 2-4 competitors before they make their final conversion decision. We create brand and dynamic remarketing campaigns to bring back those visitors who have left your website back.

YouTube Advertising

Youtube is the second biggest search platform in the UK and has a huge advertising platform behind it. If you’re wanting to showcase videos to a relevant audience or implement your shopping feed onto Youtube shopping campaigns, Peaky Digital can help you create a Youtube marketing strategy.

Shopping Ads

We set up, manage and optimise your shopping campaigns and product listing ads to promote your online shop. Management of your Google feed allows us to ensure the right product shows for the right keywords.

Ad Extensions

Ad extensions have become a crucial part of the PPC landscape. Ad extensions transform your adverts, giving you the opportunity to stand out over your competitors, adding in all your USPs to increase your click-through rate.

Data Analysis

We keep on top of the data for you so you don’t need to worry. We continually check keyword trends in your industry, keeping an eye on your competitors to ensure we are always at the peak in your industry.

Choosing the Correct Channels

A lot of people think of PPC as just being text ads at the top of Google, however, any expert knows there’s a lot more to it than that and each business will react well to different channels. We use remarketing to get people back to your website, Gmail Sponsored Promotions to get your brand in front of a particular audience with specific interests and Google Shopping to boost sales to your online shop.

Keyword Research

We’ll ensure you’re targeting the most appropriate keywords and not wasting any of your adspend. We look into keyword data and take into consideration areas such as seasonality to ensure we are always aligning budgets to keywords that work particularly well for that month. We also keep on top of any new search terms to keep you ahead of your competitors.

Conversion Tracking

One of the first things we do when we take on a campaign is to make sure your conversion tracking is set up correctly. This is crucial to any campaign and allows us to optimise campaigns as well as report on actual ROI. We track conversions in lots of forms, from contact form submission to a transaction online, to a data capture form being used for your email newsletter.

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