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The Beginners Guide To Affiliate Marketing

The Beginners Guide To Affiliate Marketing

What is affiliate marketing? And how could it help your business? When it comes to digital marketing affiliates are one of the lesser used, and understood, channels. Find out what affiliate marketing is and how it could benefit your brand in our simple guide,...

Peaky Digital Names Animal Charity Of The Year

Peaky Digital Names Animal Charity Of The Year

We’re delighted to announce that we’ll be partnering with two animal organisations as our charities of the year - Last Chance Hotel, in Cornwall, and Leicester Animal Aid, in Leicester. We’ll be helping both charities out with a range of digital services throughout...

6 Vital Reasons to use Price Benchmarking in your PPC Campaign

6 Vital Reasons to use Price Benchmarking in your PPC Campaign

Google Adwords is rolling out a new feature for advertisers: price comparison insights. Advertisers will now be able to easily compare their product with other competitors in the Google Shopping market and view which of these entries are cheaper. Price benchmarking is...

Why Amazon’s Drop is good for your Google Shopping Campaign

Why Amazon’s Drop is good for your Google Shopping Campaign

With the news that Amazon suspended bidding for nearly a fortnight on product listed adverts in Google’s shopping platform (and uncertainty over whether it may happen again), smaller retailers are spotting potential opportunities to move back into some real...

Is Your Site Ready for Mobile First Indexing?

Is Your Site Ready for Mobile First Indexing?

Mobile First Indexing At the end of last month Google announced that, after much consideration, it would now be indexing mobile sites first; cementing a new era of search engine optimisation. Typically Google had used the desktop version of a website for ranking...

The GDPR Guide Your Marketing Team Needs To Read

The GDPR Guide Your Marketing Team Needs To Read

What does GDPR mean for your Digital Marketing ‘GDPR’ is the latest buzzword in the digital industry – and not necessarily for any of the right reasons. Find out more about the acronym, and what it means for your online (and physical) business practices. It’s been...

Increased Google Meta Descriptions

Increased Google Meta Descriptions

How to Utilise Google's Increased Meta Descriptions In a long-predicted (but quietly announced) move, Google updated its meta description snippet-length at the end of last year. So, what does this mean for you? In December last year, Google increased the word-count of...