DIGITAL PPC TRAINING
PPC ONLINE TRAINING
Drive immediate, targeted traffic to your site – without spending inefficiently. Take control of your account and drive ROI with our online Adwords course that allows your team to learn remotely!
Understand Your Data
Learn how to analyse your data accurately and use this information to spend your advertising budget effectively, every time.
Create Laser-Focussed Campaigns
Conduct detailed keyword research and understand bidding strategies in order to create campaigns that pinpoint your potential clients’ search activity and drive ROI.
Remote Tailored Training
Learn remotely with our online training courses that can be digested at your own speed.
BENEFITS OF ONLINE PPC TRAINING:
Our live online training is an interactive educational course that will help your team upskill from beginner to expert in no time! Online training is ideal for many businesses,
- Monitor performance in real-time and adapt training as needed
- Work remotely
- One-on-one consultation
- Bespoke training tailored to your business
- Cost-saving on travel, accommodation & time resources
- Fit into your schedule
- Upskill multiple team members simultaneously
ONLINE PPC TRAINING COURSE OVERVIEW:
Taking our 1-day online PPC training course will help you turn Adwords into a high-converting advertising channel that drives ROI. Our Pay Per Click training courses are designed to enhance your understanding of Google AdWords and give you the skills you need to increase the performance of your own PPC campaigns.
Our Google AdWords course covers the core elements to help you get the most from AdWords and pay-per-click strategies. We’ll share best-in-class techniques, discuss keyword methodology, learn how to write great ad copy, improve quality score, ad extensions, provide optimisation tips and much more. By the end of the digital course you will have the ability to set up and launch campaigns, and be confident to run these campaigns to achieve a strong ROI.
Choose to run your course as a 1-day intensive training session, or break it into 1, 2 or 4-hr slots for bitesize learning – making the course completely flexible to your team’s schedule!
Our online PPC training courses include the following topics:
- What is Pay Per Click?
- Introduction to the Adwords platform
- Navigating the Adwords dashboard
- Using Keyword Planner
- Keyword match types, search terms and negatives
- Improving quality score
- Account structure and campaign settings
- KPI’s and goal tracking
- Ad formats
- Writing ad copy for success
- Ad extensions
- Testing and optimising landing pages
- Optimisation and bidding
- Long-term strategies for defined success
WHAT TO EXPECT FROM YOUR ONLINE PPC TRAINING
We’re passionate about creating an interactive PPC course that will drive real results for your business. With your specialised online training you can expect:
Long Term Strategy: The value of our course extends far-past your current marketing activity. Learn how to apply your knowledge into a roadmap for future success.
Mixed Learning Styles: our interactive online training courses is tailored to your learning style. With a mix of presentation, activities and discussion, we have plenty of engaging content for a hands-on Adwords experience.
Relevant Analysis: each PPC course is tailored to your unique business. That means the examples, keyword research and advert copy recommendations will all be entirely relevant to your goals.
Audience Insights: gain a solid understanding of your target audience on Google Adwords, the search terms they’ll use to find your business, your competitor landscape and where to find the data that makes up the demographics of your audience.
Flexible Learning: undertake the PPC course as a 1-day comprehensive workshop, or split the learning into smaller bitesize learning sessions. With our digital training courses you can learn anytime from anywhere.
Post-course support: the learning doesn’t stop at the end of the day! Get access to all of your presentation slides, PPC campaign planning templates, keyword tools and most importantly – you’ll be buddied with one of our expert trainers to check in with and discuss the implementation of your learnings within your business.
BOOK YOUR COURSE NOW
Delivered online, our Adwords courses are a cost-effective form of training to upskill your team and achieve success online. Order your PPC course now to start learning today!
Want a course that’s bespoke to you? Find out more about our combined digital training packages, or enquire about a specialised PPC course composed of modules that suits your team’s exact requirements. Get in touch with our experts today to find out more.