4 Reasons Why Page Speed Could Be Impacting Your Online Sales
Oct 20, 2020
The speed of your website is the first impression you make to a potential customer, if…
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Planning a Successful Google PPC Campaign
Oct 13, 2020
Pay-per-click advertising or PPC as it is commonly referred to, is a digital marketing tool used to raise brand awareness and drive website traffic. PPC campaigns are fast becoming a popular option due to the potential reach that can be generated, the leads that can be gained and the almost instantaneous results. PPC campaigns are particularly effective in a shopping format, after all, it is estimated that 64.6% of consumers click on Google ads when they’re shopping online. Advertisements created in a PPC format are fully customisable and the desired outcome can be influenced depending upon planning, budget and resources. So what does it take to plan a successful PPC campaign?
8 Ways to Enhance Customer Experience on Social Media.
Oct 1, 2020
With social media becoming the go to place for consumers to communicate and seek information about…