by Natalie Crouch | Jul 13, 2018 | Uncategorized
Landing pages are specific web pages that act as a point of entry to your website for users, and are the first thing a visitor will see of your business when they arrive at your domain. Your consumers will have landed on this page as a result of a specific activity,...
by Natalie Crouch | Jul 9, 2018 | Blogs, Content Marketing, Digital Marketing, Digital Strategy
Need to make changes to your homepage, fast? In an ideal world any tweaks of your website would be made on the findings of robust amounts of data from sources like heat-mapping software or user-testing experiments, or even split-tested through...
by Natalie Crouch | Jul 5, 2018 | Digital Marketing, Google Shopping, SEO, Strategy
So it’s happened. Your online sales and revenue are down, the phones have been quiet and there are less transactions coming through your website’s shop. But, before your panic descends, just how do you go about locating the problem? Here are eight quick things you can...
by Natalie Crouch | Jul 1, 2018 | Blogs, Digital Marketing, Digital Strategy, Google Algorithms, News, PPC
Google Adwords is rolling out a new feature for advertisers: price comparison insights. Advertisers will now be able to easily compare their product with other competitors in the Google Shopping market and view which of these entries are cheaper. Price benchmarking is...